RR572 - HSE 'Height Aware' campaign evaluation
In 2006, the Health and Safety Executive (HSE) ran a nationally co-ordinated publicity, education and inspection campaign about the risks of working at height. The campaign objectives were to increase awareness of targeted workers and employers of the risks even when working at low height, and to influence attitudes and behaviour to working at height. The HSE 2006 'Height Aware' campaign had three key components: a media campaign, educational/promotional events and targeted inspections.
The evaluation of the campaign comprised three main elements of research:
- Three quantitative surveys of those who ever work at height (pre media campaign, post media campaign and follow up);
- Three surveys of employers of anyone who ever works at height (pre media campaign, post media campaign and follow up);
- Exploratory qualitative research among key stakeholders and observational research at key events.
This report details the findings from the evaluation of the 'Height Aware' campaign.
This report and the work it describes were funded by the Health and Safety Executive (HSE). Its contents, including any opinions and/or conclusions expressed, are those of the authors alone and do not necessarily reflect HSE policy.
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